# 1994-2001 BMW 740i The E38-generation BMW 740i represents BMW's flagship sedan from the 1990s, powered by a smooth 282-hp 4.4L V8. Praised for its elegant styling by Boyke Boyer, impeccable build quality, and advanced technology including available navigation and xenon headlights, it epitomized understated luxury. Enthusiasts celebrate its refined driving dynamics and comfort, though reviewers note the complex electronics can be troublesome as these cars age. The E38 is famous for its timeless design and appearing in countless films, including *Tomorrow Never Dies*. **Well-suited for:** Luxury car enthusiasts seeking an affordable entry into classic BMW ownership, those wanting a comfortable highway cruiser with presence, and collectors appreciating 1990s German engineering. Best for buyers with maintenance budgets and DIY skills.
The E38 740i is notorious for expensive repairs including failure-prone V8 timing chain guides ($3,000-5,000), cooling system components, and complex electronics. Expect premium fuel costs and 16-18 MPG. Insurance runs high due to luxury status. Parts are expensive and specialty mechanics often required. Maintenance costs significantly exceed average luxury sedans of this era.
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